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Expanding Your Digital Footprint: Direct Digital Marketing for B2B – Josh Gordon of Knotice
Join Josh Gordon at BizCamp on August 19-20 for his presentation: Expanding Your Digital Footprint: Direct Digital Marketing for B2B. Direct digital marketing relevant, audience targeted content distributed through the email, Web, and mobile communications channels are changing how businesses persuade consumers. Its impact on Business-to-Business marketing, however, is often overlooked. Knotice’s Director of Marketing, [… Read More]
Linking Your Way To Local Business Dominance – Mike Sheehan
BizCamp at the Taylor Institute is proud to welcome Mike Sheehan founder of Linked Local Akron (LLA). In just 12 short months Mike has grown this LinkedIn group to over 1,700 members. How’d he do it? Find out August 19-20 at The Taylor Institute for Direct Marketing. Seats are limited register now to secure your [… Read More]
Michael Feuer, Founder of OfficeMax and newest venture Max-Wellness to provide Keynote Address to attendees of BizCamp at The Taylor Institute
BizCamp at the Taylor Institute is proud to welcome Founder of OfficeMax and Max-Wellness, Michael Feuer as our Keynote speaker August 19-20 at the Taylor Institute for Direct Marketing in Akron, Ohio. Michael Feuer is a highly sought after speaker, national monthly business columnist and soon to be published author of his upcoming book The [… Read More]
Call for Speakers – BizCamp 2010 Announced
August 19-20, 2010 in Akron, Ohio — Office Space Coworking will be hosting our next BizCamp! If you have a topic idea or are interested in being a speaker, please send me your ideas. Submit your ideas here: BizCamp 2010 Speaker Application Last time we had 18 speakers present over the course of 2 days. [… Read More]
Thinking ‘Small’: Why Bigger Ain’t Better
We’ve all heard the saying, “Bigger is better.” Or is it? In relation to companies, big has mattered. Big companies are associated with wealthy Fortune 500 conglomerates where value can be added due to large numbers of employees making functions more efficient. Such economies of scale made sense for growth’s sake. Small startups were traditionally [… Read More]
Staying Sane: Being Productive, Even in the Slow Times
So you just submitted a big proposal to a prospective client who could really make a difference for your business. If this one comes through, it could make your year ?¢‚Ǩ‚Äú or at least it could cover your payroll for the next few months. You are naturally patient, understanding that it will take time for [… Read More]
Project Management – Part 2: Communication
Project Communication: An Exercise in Managing Change Everyone intuitively knows it: communication is the key to any successful project. In fact, constant, effective communication among all project stakeholders ranks high among the factors leading to the success of a project. It is a key prerequisite of getting the right things done in the right way. [… Read More]
Monday Motivation – January 4, 2010
Make no little plans, they have no magic to stir men’s blood. Make big plans, aim high in home and work and let your watchword be order and you beacon beauty. -David Burnham In Chip & Dan Heath’s book, Made To Stick. One of the principles they share is the importance having compelling story. How [… Read More]
How To Hire & Manage Interns
Small businesses in Northeast Ohio ?Ǭ†– and across America, for that matter – have long used college student interns and recent grads as a helpful, low-cost human resource. Student interns are capable, motivated and ?¢‚Ǩ‚Äú if well managed ?¢‚Ǩ‚Äú highly valuable to your business. A great number of high school, college, graduate and vocational school [… Read More]
Instituting Inspiration: Daily Devotionals for Business Learning
It’s true: the more you know, the more productive you can be. Increased knowledge and experience naturally keep us motivated, particularly as our levels of expertise grow. If you are not knowledgeable about your business, your motivation level naturally will be low. As a result, you won’t be able to sustain interest for very long. [… Read More]